6 Reasons You Need a Company Store
May 19
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
Apr 4
Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Sep 23, 2025
Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...
Continue Reading5 Simple Tips to Organize and Run Effective Meetings
Aug 2, 2025
If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....
Continue Reading6 Benefits of Customer Loyalty Programs
Feb 26, 2025
Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...
Continue ReadingLanyards: Everything You Need to Know
Feb 12, 2025
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...
Continue ReadingBranding 101: Let’s Talk Logos
Dec 2, 2024
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue ReadingThe Power of Perceived Value
Oct 6, 2024
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingThe Secrets to Attracting Ideal Customers
Apr 8, 2024
You put together the business plan, signed the lease, designed an informative website and...*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting your id...
Continue ReadingWhy You Should Be Having More Fun at Work
Mar 3, 2024
In the past, the words "work" and "fun" were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enjoying yourself at wor...
Continue ReadingThe Power of Promo: Why People Love Freebies
Feb 3, 2024
Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Dec 14, 2023
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingYour Guide to Promotional Shirts
Nov 29, 2023
If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...
Continue ReadingThe History of Promotional Products
Oct 16, 2023
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Jun 12, 2023
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue ReadingYour Graphic & Web Design Cheat Sheet
May 21, 2023
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...
Continue Reading16 Ways Color Affects Your Branding and Marketing
May 14, 2023
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingHow to Make Rush Orders Less Stressful
Oct 29, 2022
Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...
Continue ReadingHow to Juggle Work and Life Balance Like a Boss
Oct 14, 2022
Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...
Continue Reading6 Books That Every Business Owner Should Read
Aug 16, 2022
As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Jul 25, 2022
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...
Continue ReadingThe Best Apps For Organization
Jun 18, 2022
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year - especially in an increasingly digital age where social media, a million calendar reminders...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
May 20, 2022
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...
Continue ReadingHow to Manage the Workload of a Leader
Apr 20, 2022
We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...
Continue ReadingProduct Safety: What You Need to Know
Feb 27, 2022
No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...
Continue ReadingCustomer Experience + Branding: The Relationship Goals of Marketing
Feb 19, 2022
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Jan 14, 2022
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Dec 30, 2021
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Dec 16, 2021
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
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